Empowering the new generation in the Arab world
Most people drift without direction, chasing what others expect. Ershad helps you pause, uncover who you are, and discover the purpose that makes your future worth living.


Personalized guidance designed specifically for Arab youth
Career paths and insights tailored specifically to opportunities, education systems, and cultural expectations within the Arab world.
Beyond just knowing yourself, get practical daily habits and actionable advice to help you grow into your ideal career and lifestyle.

Simple, smart, and made just for you
Take a short questionnaire about your interests, habits, dreams, and personality. The more honest you are, the better we can guide you.
Get a detailed analysis of your strengths, personality type, and career suggestions that align with your unique profile.
Use your insights to make smarter decisions about your education, career, and personal growth. Optional premium tools help you go even further.

Strong foundations, proven results
Built on validated psychological models and refined by AI for Arab youth.
We don't box you in—we show you possibilities you might not have considered.
Your data is private, secure, and only used to help you succeed.
Tailored specifically for students and young adults navigating critical life decisions.
A personal strengths summary to show what you naturally excel at
Best-fit career paths based on your unique personality and interests
Study & time management tips to help you stay focused and productive
Guidance based on your dreams, not just what's 'trending'
Tailored for your stage—whether you're choosing university majors or exploring first jobs
Find answers to common questions below
Ershad is a digital career guidance platform designed for Arab youth aged 15-21. It helps you discover your strengths, explore suitable career paths, and receive personalized advice for your educational and professional journey.
Yes! You can take a free personality and career assessment. Premium features (like deeper insights and ongoing habit-tracking tools) are available for those who want extra support.
While it's designed for ages 15–21 (typically students or recent graduates), anyone questioning their career path can benefit from the insights.
Your responses and personal information are securely stored and never shared without your consent. We prioritize privacy and transparency.
Currently, Ershad is available in both English and Arabic, making it accessible to a wider audience.

Start your personalized journey today and unlock insights that will shape your future.